Digital campaign universe
With the desire to create the ultimate unfolding of this year's Christmas calendar universe, TV2 has created a physical booklet. We have helped to bring the target group even closer to the magical universe through a digital universe with games, videos and other activities that can be scanned and unlocked directly from the booklet.
"Milk were efficient from start to finish, both in relation to technical concept sparring, planning in relation to the generation of QR codes and development of the magical web universe. Even though the schedule was tight and the solution involved many small quirky parts and mini-games, Milk completed the task extremely satisfactorily.”