Mutti
Client
Mutti
Solution
Interactive campaign solution
As part of a campaign aimed at creating awareness for the Mutti brand on the Danish market, we collaborated with CPB Copenhagen to develop a digital voting site where users can vote for their favorite dish based on the recipes of 3 well-known food influencers.
"Conveying flavour visually was the central conceptual idea. Everything we did was based on how we could best do that but still keep things visually within the brand guidelines."